We created this resource to help arts professionals plan digital priorities for their organizations. We hope this toolkit empowers teams to think strategically about how digital tools can make their organizations more joyful, efficient, and inclusive. Be sure to click through the core concept and practical steps videos below, and download the PDF, which provides a detailed overview of the framework and case study.
Seek to reduce costs before adding revenue-generation opportunities.
Think of your organization as a system of relationships. Digital tools can help improve your organization's relationships with key beneficiaries, making interactions more joyful, efficient, and inclusive.
Small organizations need digital strategies, too. Being deliberate about where you focus your digital efforts can empower you to make smarter choices, especially when resources are tight.
It can be tempting to think of digital strategy as involving only your digital programs, but it's really about taking a holistic look at who you are as an organization, where you want to go, and then developing a series of steps to help you get there using digital.
